For instance, Sap CRM can help you identify patterns or common issues that should be addressed in your online training program. Most CRM platforms support trouble tickets so that you can quickly assist customers and monitor their pain points. Use Customer Trouble Tickets To Revise Your Online Training Strategy You can also track their progression through the cycle to determine sticking points, such as under-performing resources that don’t address their questions or concerns and diminish your sales figures. Then funnel it to your partners or sales teams. Thus, you can incorporate an opt-in at the end to gather their personal data. For example, prospects often watch demo videos or tutorials to get to know your brand.
A SalesForce LMS with built-in CRM allows you to track this interdepartmental journey to identify these points and fine-tune your strategy. There are numerous touchpoints wherein leads and repeat customers, alike, engage with your brand. Track The Interdepartmental Customer Journey